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Cookie Policy

This explains which cookies and analytics tools we use on mefys.cz and how you can change your consent at any time.

What cookies are

Cookies are small files a website stores in your browser. Some are essential for the site to work; others help us understand how the site is used so we can improve it. We run analytics tools only after your consent (Google Consent Mode v2) — until then we set no analytics or marketing cookies. Google Analytics is present in Consent Mode and stores no cookies until consent is given; Microsoft Clarity loads only after consent.

Essential (always active)

To remember your consent choice we use the browser’s localStorage (key mefys_consent). It is not used for tracking, and without it the site would keep asking for consent.

Analytics (only after consent)

ToolFilesPurposeDuration
Google Analytics 4
Google Ireland Ltd.
_ga, _ga_<ID>, _gidMeasuring traffic and behaviour (anonymised)up to 2 years
Microsoft Clarity
Microsoft Corp.
_clck, _clsk, MUID, CLIDBehaviour analysis (heatmaps, aggregated session recordings)up to 1 year

The data is used solely to improve the website. More in our Privacy Policy.

Changing or withdrawing consent

You can withdraw consent at any time using the button below — the cookie bar reappears and analytics tools are turned off. You can also delete cookies directly in your browser settings.

Last updated: 20 June 2026.